Successful corporate fundraising is about so much more than ‘the cheque’.

It’s about building strategic, mutually beneficial partnerships –
which is exactly what we’re here to help you do.

Corporate partnerships

About BridgeRaise

Through a coaching-consulting model, we deliver the strategic direction, implementation strategy and support, training and tools you need to grow your relationship-based corporate fundraising strategy and nurture it for the long-term.

Since hanging our shingle in 2018, we have helped hundreds of organizations establish, and reap significant rewards from, corporate partnership programs – and we’d love to do the same for you. Our work is based on extensive experience in the sector and a profound belief in the power and potential of corporate fundraising as a tool to further your mission and increase your impact.

Your Team

corporate sponsorship

Heather Nelson, President and Lead Consultant, MBA, CFRE

Heather loves fundraising, which is why she’s been working with charities, volunteers, and donors for more than 20 years.  Over the course of her career, she’s  demonstrated a deep expertise in corporate partnership with a unique approach that focuses on building relationships and ensuring mutual value.

Heather built the corporate partner program at Food Banks Canada from scratch to be a $7M program and over the last 5 years has supported over 50 different charities and nonprofits at establishing and expanding corporate partner and sponsorship programs at their organizations.

Heather understands the connection between fundraising and marketing and how to unlock the potential for win-win relationships.  Heather draws on her extensive experience in corporate fundraising, sponsorships and cause marketing to ensure her clients are successful.

Heather is a contributing author to the women’s leadership book Embracing Ambition, which you can purchase here.

Heather’s sweet spots: Accountability coaching, strategic planning and development, building prospect pipelines, organizational buy-in, cause marketing

Ashley Herod,  Senior Account Director

Ashley joins the team with 20+ years of sales, marketing and communications & PR experience, with expertise in driving sales, creating and implementing integrated sponsorship and partnership programs.

Ashley is passionate about guiding clients to grow relationships across sectors and industries to develop unique partnerships and additional revenue streams.

Ashley has held both senior leadership positions and consulting roles working successfully, with fluidity, across a variety of industries including charitable organizations & non-profits (destination marketing organizations, food rescue & food loss and waste, breast cancer, national sport organizations), tourism, event production, sports broadcasting, digital and content production & commercial real estate ancillary revenue.

Ashley loves to connect inspiring, creative, passionate people and is energized by like-minded individuals that also seek to create positive experiences in our professional and personal lives.

Ashley’s Sweet Spots: Partnership and sponsorship strategy, prospecting & pipeline development, integrated campaigns, client services.

Melanie Caul, Account Consultant

Melanie has 20+ years of experience in the fundraising sector, having worked in both agency-side and in-house roles. She has fundraised for high-ed and hospital institutions, humanitarian and social welfare causes, and has a special affinity for charities working in the housing and food insecurity space. 

Melanie brings a diverse perspective to the BridgeRaise team, with specialized knowledge and applied experience in strategy and annual program development, integrated marketing approaches, and operational processes – in addition to corporate partnership development strategy and practices.

Melanie’s sweet spots: Strategy and planning, big-picture brainstorming, processes and logistics, prospect research and development, plus anything data and analytics.

Debra Thompson, Account Consultant

Debra is a strategic fundraiser and development professional. She is an exceptional networker with a demonstrated strength in cultivating and stewarding long term, strategic relationships. Over the past 20+ years, she has worked in senior business development and account management roles in the agency, technology, and training sectors.

Most recently, her work has focused on in-house fundraising roles supporting community (library) and education causes. A lifelong volunteer, she has served on boards, built community strength, and supported meaningful change for local and national nonprofits including breast cancer, health care, mental health, youth, recreation, and humanitarian causes.

A natural connector, she builds trusted relationships by advocating for her clients. She collaborates and mentors her clients with a solution-oriented approach. Debra is a trailblazer, early tech adopter, storyteller and communicator which fuels her natural curiosity and positive outlook.

Debra’s sweet spots: relationship building, account management, digital engagement, event management, copywriting, project management and processes.

Anne Pathammavong, Client Support Consultant

Anne brings a wealth of experience to our team, having served in a variety of roles across a diverse range of industries. She has 10+ years of fundraising experience in health charities and public television, along with a fundraising certificate from Metropolitan University and is a former CFRE.

In addition to fundraising, her career journey encompasses sales and entrepreneurship, e-commerce, and editing at an international publishing company. Anne’s is committed to diversity, equity and inclusion becoming a founding member of DEI committees during her career, ensuring equal representation and advocacy in the workplace.

Beyond her professional endeavors, Anne finds time to give back to the community by volunteering as a coach for track and field and various community fundraising efforts for her child’s school.

Anne’s sweet spots: customer relationship management systems (CRMs), website design, prospect research, and sales execution.

Corporate fundraising
Photo Credit:
corporate partnership
corporate partnership
“Heather Nelson brings a wealth of experience in corporate sponsorships to her not-for-profit practice. She provided us with an in-depth analysis of our organization’s approach to sponsorships as well as practical steps for positioning our program for success. Heather’s assessment has helped us to identify and focus on the critical areas for growth in our event and partnership fundraising.”

Anne Marie Peirce, CFRE
President & CEO
The Community Foundation of Mississauga
“Heather applies strategy, problem solving and creativity and is always driven to both create win-win campaigns, as well as exceed expectations for the brand and charity she represents. She is both educator and champion bringing a rigor and commitment to the partnerships she builds, whereby trust is established early and she can then focus on adding value to her partners.”

Tania Little, CFRE
Director, Food Banks Canada

Ready to raise some funds?